PPC Platforms
We’ll help identify which PPC channels are the best-fit for your business. Different channels have different functionalities, with more and more options on offer for hungry advertisers. Google Advertising remains the most-popular choice, but there are other channels to boost your brand’s presence on as you hunt for potential customers. We’ll work closely with you to help pick the right PPC channels for your business.
Google Advertising
There’s a reason why people say ‘Google it’. As the most visited website in the world, Google receives 42 billion impressions per month. It’s a no-brainer, therefore, to ensure your brand is front and centre on everyone’s number on search facility. Google Ads is spilt into three main products – Shopping, Search and Google Display Network. We’ll work with you to ensure your brand is showing up in the placements that best suit you.
YouTube
With a variety of targeting and ad format options available, YouTube advertising puts your brand in-front of an engaged audience. Owned by Google, YouTube falls into the ‘display’ advertising category. Like other sites within Google’s ecosystem, YouTube has become popular with advertisers. Users can be targeted based on age and gender, interests and purchase intent, as well as the type of content they are viewing.
Bing Ads
As a full-service PPC management agency, we’re not just focused on Google. We’ve also got the skills and expertise to take control of your Bing activity. Although it’s less popular than Google, Bing’s advertising offers some unique opportunities. We’ll help you capitalise on a lower cost per click than other platforms, allowing for enhanced ROI.
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